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Family Growing

A Family’s Journey with Harho

Harho’s mission is to make homegrown produce accessible and enjoyable for everyone. In this case study, we explore the heart-warming journey of Elle, a dedicated stay-at-home mum, and her two little ones, Ronnie (3) and Holly (5), who embarked on their home gardening adventure with Harho.

Elle’s passion for growing started when she decided to bring a little greenery into her home. With limited prior knowledge, she embarked on this journey as a complete novice, eager to introduce her children to the world of gardening.

Customer Profile:

Name: Elle

Age: 28

Occupation: Stay-at-home mum

Background: A Newly Inspired Growing Enthusiast

  • Overview
  • Daily Usage & Engagement
  • Feedback
Overview
Harho has brought our family closer to nature and each other. It’s not just about growing greens; it’s about growing together as a family. The app has made our daily routine more exciting, and I’m thrilled to see my kids developing a love for greens. We can’t wait for more questions and even more family fun!

Elle’s journey with Harho is a testament to the platform’s inclusivity, making it accessible and enjoyable for families of all ages and gardening backgrounds. Her family’s experience emphasises the app’s potential to spark a love for greens in children and encourages them to become active participants in sustainable living.

Key call outs

  • Growing activity took place at home joined by Elle's  kids
  • Found the use of the app part of the daily routine
  • Brilliant for the children's learning and development
  • Became an exciting family activity
  • Showed a desire for more questions
  • In April 2024 Harho delivered to the above point with an education centre which now offers learning for both children and adults.
  • Sustainability section now means learning extends beyond a simple growing experience into daily habits and routines.

Daily Usage & Engagement
Daily Usage and Notifications:

For Elle and her family, Harho became an integral part of their daily routine. The app’s notifications were instrumental in reminding Elle to water her greens and follow the daily checklist. These gentle reminders perfectly suited their busy family life.

Engagement with the App:

Elle and her children engaged with the app as a source of fun and education. They eagerly anticipated the daily questions and, in response, Ronnie and Holly began showing a keen interest in their greens. They even started asking for greens in their meals, actively participating in their plant’s growth journey

Data Insights:

Elle’s usage data showcased the potential of the app to engage and educate families, especially children, in the joys of home gardening. Her experience underscores the importance of nurturing curiosity and healthy eating habits from a young age.

Key stats around usage

  • 106 days since installation at the point of this case study
  • All greens have been successfully harvested
  • 16 harvests at this point
  • 102 separate days spent within the app
  • 15 hours and 2 mins spent within the app
  • 68 points scored within the app

Feedback
More questions and more to keep kids in the app longer

Elle expressed her family’s desire for more questions, especially ones tailored for kids. They wanted to see a dedicated kids’ section within the app to further involve their little ones in the gardening experience

What has happened since this case study

  • App developments live in April 24
  • Tutorial added into app upon logging in
  • Education centre added with pre school, primary and secondary level question
  • Number of questions a day raised from 3 a day to 50
  • Sustainability & ESG questions added suitable for all ages
  • App allows social sharing of your growing experience

Why your family should grow with Harho
Grow at home

This is more than growing greens, our boxes offer something no other grow box does- an app which can help educate, excite and create a positive daily routine for all

Learn as your grow for all

With our dedicated education centre within the app, both adults and children can learn about the environment, greens, nutrition, sustainability, ESG & much more.

247 App Support

All purchases of our box come with 12 months free access to our dedicated app which supports you from box to plate. Daily reminders for watering and lots to inspire healthy habits.

Frequently Asked Questions

Learn about the questions asked by people who grow at home with Harho

  1. How much does it cost to get started with Harho grow boxes?

    We offer affordable options starting at £34.99, providing everything you need to start growing fresh produce at home. And lets not forget, this includes app access for 12 months.

  2. What if my plants fail to grow successfully?

    We understand that gardening can have its challenges. That's why we offer a reset option, providing additional soil and seeds to give your plants a fresh start.

  3. Can I purchase a Harho grow box as a gift for someone else?

    Absolutely! Our grow boxes make fantastic gifts for friends and family. Consider purchasing a gift card for added flexibility and convenience.

  4. How does the Harho app enhance the growing experience?

    Our app serves as your personal gardening assistant, offering daily reminders, educational resources, and troubleshooting tips to ensure your plants thrive.

  5. Why is Harho grow box perfect for families?

    Our grow boxes offer a fun and educational activity for the whole family to enjoy together. It's a hands-on learning experience that fosters teamwork, responsibility, and a deeper connection to nature.

  6. What sets Harho apart from other grow-at-home solutions?

    Unlike other products on the market, Harho combines innovative technology with sustainability and education. Our grow boxes are designed to empower families to grow their own fresh produce while learning about the importance of sustainable living.

    Cart
    Welcome to Harho, where we’re pioneering a fresh way to grow at home. With our first-of-its-kind app and indoor garden box, we’re not just cultivating greens; we’re cultivating sustainable change in communities, making growing at home accessible, enjoyable, and eco-friendly for all.
    ADDRESS
    69a Faircharm Trading Estate, Evelyn Drive, Leicester, LE3 2BU